Patrizio Dei Tos, in partnership with his father Lino, purchased the Zarpellon sawmill at Cordignano in 1988. The business was to concentrate its activities on producing pre-finished wood flooring, which was an innovative product in the eighties and nineties. Patrizio sought to solve many problems of wood flooring, including expansion and contraction issues and inefficient onsite finishing. He created a wide, catalogued variety of reliable colors and finishes to choose from by re-engineering the product’s structure and finish all while maintaining a love for a natural product and artisanal craftsmanship. He revolutionized wood flooring by bringing a vastly superior product to the market with a size, pattern, and finish variety and stability that had never before been achieved. Itlas has maintained its love of craftsmanship and prides itself on being able to produce quantities for large projects as well as small quantities of complicated patterns and intricate hand-carved details such as medallions and custom wood artwork, using time honored traditions combined with modern technology and innovation.